Sales and Marketing Experience
Virtual and Augmented Reality Sales and Marketing Experience for GITEX 2020
About the Client :
Etisalat Digital is the business unit of Etisalat driving digital transformation by enabling enterprises and governments become smarter through the use of the latest technologies like Cloud, Cyber Security, Internet of Things (IoT), Omnichannel, Artificial Intelligence, and Big Data & Analytics.
Etisalat Digital brings together the best industry digital experts, assets, and platforms with a unique service and operating model. From its offices in UAE and KSA, Etisalat Digital provides end-to-end digital vertical propositions to enable smarter developments, education, healthcare, transportation, and a smarter economy.
Project Requirements :
Etisalat Digital tasked XR labs to build multiple interactive experiences for their installations at GITEX 2020 and further use as a sales and marketing tool for their smart home solutions, all in a very aggressive timeline of 4 weeks.
XR Labs Solution :
XR Labs built a range of Augmented Reality and Virtual Tour experiences ranging from Real Time AR User Interface for Smart Devices, to AR Troubleshooting Support, Virtual Smart Home tour etc.